• Marketing Coordinator - Europe

    # of Openings
    1
    Location
    France--Guyancourt (Yvelines)
    Category
    Marketing
    Type
    Regular Full-Time
  • Overview

    Founded in 1994 and headquartered in Quebec, QC, Canada, with subsidiaries worldwide, InnovMetric Software Inc. is the leading provider of universal 3D metrology software solutions.

     

    PolyWorks Europa is looking for enthusiastic and passionate candidates to fill a Marketing Coordinator position.  The candidat can be based in France or in Italy.

     

    Responsibilities

    In collaboration with the Vice-President of Sales and the marketing team at the corporate headquarters, you will be responsible to:

     

    • Develop and execute localized communications strategies and plans for acquiring qualified leads through social, digital, advertising, and content initiatives, including campaigns, events, digital marketing, and PR
    • Plan private events, conferences and trade shows by identifying, assembling, and coordinating requirements; managing external suppliers; establishing contacts; developing schedules and assignments; coordinating mailing lists; participating in those events; evaluating and analyzing the impact of all events
    • Monitor budgets and expenses by comparing and analyzing actual results with plans and forecasts
    • Prepare marketing reports by collecting, analyzing, and summarizing sales data
    • Work closely with the company’s Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations
    • Organize the production of branded promotional items and marketing material, and keep material ready by coordinating requirements with Sales and Technical Support departments; inventorying stock; placing orders; verifying receipt
    • Undertake continuous analysis of competitive environment by keeping abreast of market changes and the marketing mix used by competitors
    • Be abreast of the latest trends and best practices regarding marketing in Europe
    • Assist team members with day to day marketing related tasks.

    Qualifications

    • Business-to-business (B2B) marketing
    • Marketing research and reporting results
    • Coordination, project management and planning
    • Digital platforms analytics is a bonus

     

    Required profile:

    • Bachelor’s degree or a college degree in marketing or communications
    • Minimum of 5 years’ experience in a similar marketing role
    • Excellent verbal and written English skills
    • Confident and outgoing personality
    • Excellent attention to detail
    • Well organized and self-motivated
    • Team-oriented with positive attitude
    • Ability to work effectively under pressure and to tight deadlines
    • Ability to jump from the creative side of marketing to the analytical side
    • Be available to travel throughout Europe (France, Italy, Spain).

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